Using Lean Sales and Marketing to Grow Revenue

This 28 day program offers a unique adult learning experience while introducing the Lean Marketing concepts. You will leave with a completely different way to view your sales and marketing efforts.
Lean Marketing House - 28 day program
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Lean Marketing House (More Info): A starting point for creating true iterative marketing cycles based on not only Lean principles but more importantly Customer Value. Recommended 1st reading of series.

Marketing with PDCA (More Info): Targeting what your Customer Values at each stage of the cycle will increase your ability to deliver quicker, more accurately and with better value than your competitor. It is a moving target and the principles of Lean and PDCA facilitates the journey to Customer Value.

Marketing with A3(More Info): Enables sales and marketing to use the Lean tool of A3 as a structured approach for their problem solving, strategies and tactics.

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May
10

Lean Rock Stars assembled for Indy Management Workshop

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I have first hand knowledge of several of these instructors and the ones that I do not are well renowned in the Lean field. I can hardly think of a better cast that could be put together. I wonder if Lean Enterprise will put together a film clip like this for these Rock Stars? I think they should.

Lean Enterprise Institute recently announced 6 Lean Management Workshops for Indianapolis. The training sessions will help Lean Thinkers launch and sustain lean transformations in manufacturing and nonmanufacturing processes. The nonprofit Lean Enterprise Institute will run workshops June 22-24, 2010, in Indianapolis on how to implement and sustain lean management methods in manufacturing, service, and office processes. The sessions, which will run from 8 a.m. to 4 p.m. at the Hyatt Regency Indianapolis, address how to apply basic and more advanced lean concepts. The lean management workshops and the instructors are listed below:

  • Key Concepts of Lean – Understanding the Toyota Production System – Instructor(s): David Meier

  • Managing to Learn: The Use of the A3 Management Process – Instructor(s): John Y. Shook, David Verble, Marek Piatkowski, Tracey Richardson

  • Value-Stream Mapping for the Office and Service – Instructor(s): Jim Luckman

  • Change Agent Skills for Lean Implementation Leaders – Instructor(s): David Verble

  • Lean Problem Solving Instructor(s): Tracey Richardson

  • Optimizing Flow in Office and Service Processes – Instructor(s): Drew Locher

    Related Posts:
    LEI Workshops
    6 Lean Management Workshops for Indianapolis
    Who is your Lean Rock star?

  • Categories : Lean

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